Social media advertising

Instagram TikTok Meta X

Stop the scroll, start the conversation

Reach people on the platforms they already spend their evenings on. We make ads that look like they belong in the feed, target them carefully, and report on what they actually brought in.

We're a social advertising team in Johannesburg running Instagram, TikTok, Meta and X. Each platform gets creative made for it, not one ad resized four ways.

Get a free strategy call → Compare the platforms

Careful targeting

Clear reporting

South African market

Quick to launch

Your Brand

We advertise where your audience already is

Every platform rewards something different. Pick one to see how we approach it and what it tends to be best at.

Instagram advertising

Visual brands do well here

2B+ users, Meta reported

Instagram suits anything people buy partly because of how it looks. Clothing, food, interiors, venues, personal brands. We make Reels, Stories and carousels that hold attention past the first second and a half, which is roughly all you get.

Everything is shot and cut for vertical first, because that's how nearly all of it is watched.

Ad formats we run

Reels adsStories ads Carousel adsShopping ads Explore adsLead forms

Best for

Products with visual appeal, launches, and building a following that converts later. Strong for retail, hospitality and anything aspirational.

Targeting by interest, behaviour and lookalike audiences built from your customers

Creative direction and copy written for Instagram rather than repurposed

Pixel based retargeting so people who visited and left see you again

Creative tested against itself to find which format carries your message

Weekly reviews with reporting you can actually act on

TikTok advertising

Cheap reach, if the creative is right

1B+ users, TikTok reported

TikTok is no longer only young audiences, and impressions there are still typically cheaper than on the older platforms. The catch is that polished advertising tends to get skipped, so the creative has to feel like it belongs.

We make content that looks native to the For You page, and we use Spark Ads to put budget behind posts that are already working organically.

Ad formats we run

In-feed adsTopView Spark adsBranded hashtag Collection ads

Best for

Getting known quickly on a smaller budget, products that demonstrate well on video, and brands happy to be a bit less formal.

Video creative shot to look organic rather than like a commercial

TikTok Pixel and conversion events set up before anything goes live

Interest and behaviour targeting, plus lookalike audience building

Spark Ads to amplify posts that already earned attention on their own

Retargeting sequences to follow up with people who watched most of it

Meta advertising · Facebook & Instagram

The most capable targeting of the four

3B+ users, Meta reported

Meta still has the most developed audience tools of any ad platform, and it runs Facebook and Instagram from one place. For lead generation especially, it is usually where we start.

Whether you want homeowners in a specific Sandton suburb, business owners in Cape Town, or an audience that resembles your best existing customers, this is where that gets built.

Ad formats we run

Feed adsVideo ads Lead formsMessenger ads Dynamic product adsRetargeting

Best for

Lead generation, local service businesses, and online stores wanting product ads that pull from a live catalogue. The safest first platform for most budgets.

Full Business Suite setup with the pixel installed and verified

Campaigns structured across awareness, consideration and conversion

Custom and lookalike audiences built from your own customer data

Dynamic catalogue ads for stores, so the right product follows the right person

Conversions API set up, which matters now that cookies are unreliable

X · formerly Twitter

Narrow audience, useful if it's yours

500M+ users, X reported

X is a smaller and more specific audience: professionals, media, tech and people who follow news closely. For most consumer brands it isn't the first choice, and we'll tell you that.

Where it does work is B2B, professional services and founders building a reputation, because the conversation there is public and worth being part of.

Ad formats we run

Promoted postsFollower ads Video adsAmplify Takeover

Best for

B2B, professional services and personal brands. Less suited to local retail or anything that depends on strong product imagery.

Targeting by keyword, interest and the followers of accounts that matter to you

Copy written to earn replies, because engagement is what spreads a post here

Amplify campaigns to extend the reach of content that already landed

Follower campaigns aimed at the audience profile you actually want

Traffic campaigns with conversion tracking, so it is measured like the rest

Why Click Media

Creative that converts, strategy that scales

We're not a posting service. We're a performance advertising team, so every ad and every rand is there to produce something you can measure.

Creative made for the feed

Our designers and writers make content that fits the platform it runs on. You get one second to earn the next one, so that second is where the work goes.

Targeting that stays narrow

We build specific audience segments from interest, behaviour, location and lookalike data, so the budget goes to people plausibly in the market.

Full funnel, not just one ad

Awareness, then consideration, then conversion. People rarely buy from the first ad they see, so we build for the whole path rather than hoping.

Always testing

We don't set and forget. Creative, headlines and audiences are tested against each other continuously, because the winner is rarely the one you expected.

Vertical first, always

Social is watched on a phone held upright. Everything we make is designed and checked at 9:16 before any other size gets considered.

150+

Campaigns run

Platforms in house

48hrs

Typical launch

From brief to running campaign

Strategy and platform choice

We match your goals, audience and budget to the platforms worth being on. Sometimes that means telling you one of them is not worth it yet.

Creative production

Visuals, video and copy produced for each platform's own format, rather than one asset stretched to fit everywhere.

Pixels, tracking and audiences

All the tracking goes in before launch: pixels, conversion events, custom audiences and catalogue feeds for stores. Skipping this wastes the first month.

Launch and optimisation

Campaigns go live and get checked daily at first. We adjust bids, audiences and creative as the data comes in rather than monthly.

Reporting and scaling

Monthly reports showing what each rand did. When something is clearly working we put more behind it, carefully, so it doesn't break.

Your audience is already scrolling

Will they see your brand?

Right now your competitors are turning up in your audience's feed and you are not. Let's change that, starting this week.

A free social audit and a look at what your competitors are running

A strategy across whichever platforms actually suit you

Campaigns live within about 48 hours of sign off

No lock in contracts, pause or cancel whenever

One account manager who knows your account

Get my free strategy call → Call +27 67 61 44 758

Instagram · TikTok · Meta · X

Johannesburg team

Quick to launch

Management pricing

Pick how many platforms you want to run and we'll show you the tier. The management fee is separate from your ad budget.

How many platforms?

Starter · one platformFrom R2,500/mo

Growth · two to threeFrom R4,500/mo

Scale · all fourFrom R7,500/mo

EnterpriseCustom quote

Your ad budget is separate and is paid straight to Meta, TikTok or X. We never mark it up, and we'll advise on a sensible starting spend for your market.