Google & YouTube advertising
Turn ad spend into real revenue
We run Google and YouTube campaigns that bring in enquiries, putting your business in front of people at the moment they are looking for what you sell.
Every rand should work harder than the last. We build campaigns on research, optimise them weekly and show you exactly where the money went. No black box reporting.
Google Ads specialists
Full reporting
No setup fees
Sponsored
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Maps
News
Videos
Free auditOur services
Our workContact
another-agency.co.za
Digital agency in Johannesburg
Organic result, further down the page where far fewer people click.
directory-listing.co.za
Marketing agencies near you
A directory listing, below the fold and easy to scroll past.
R0M+
Ad spend managed
0+
Campaigns managed
0.8M
Monthly impressions
0yrs
In business since 2016
Our ad services
Advertising across every Google surface
From someone searching with their wallet out to someone discovering you on YouTube. Pick a surface to see how we approach it.
Google Search ads
Catch people at the moment they are ready to buy
Keyword targeting
We research and structure the exact terms your customers type, and add negative keywords so your budget is not spent on clicks that were never going to buy.
Ad copy that gets clicks
Every headline and description is written, tested and refined against the others, so you learn which message your market actually responds to.
Conversion tracking
Calls, forms and sales tracked properly from day one. Without this you are optimising on clicks, which tells you almost nothing useful.
YouTube video ads
Build awareness where your audience already spends time
Skippable TrueView ads
You generally only pay when someone chooses to keep watching, which makes video one of the more affordable ways to get a brand known.
Local audience targeting
Reach viewers in specific Johannesburg suburbs, other cities or across South Africa, filtered by age, interests and what they have been searching for.
Creative strategy and scripts
We help shape the concept and script so the ad earns attention in the first five seconds, which is all you get before the skip button appears.
Display & remarketing
Stay in front of people who already showed interest
Remarketing that follows up
Most people do not buy on the first visit. We bring them back with ads across Google's network, segmented by what they actually looked at.
Banner sets for every placement
Display needs many sizes to run properly. We produce the full set so your ads appear cleanly wherever they land rather than being skipped.
Audience building
We build audiences from your site visitors, customer lists and similar profiles, so spend goes toward people who look like your existing buyers.
Google Shopping
Put your products in front of people ready to buy
Product feed setup
A clean, well structured Merchant Centre feed is most of the work in Shopping. We set it up and keep it free of the errors that quietly stop products showing.
Performance Max campaigns
Google's automated campaigns work well when they are fed the right assets and signals. We handle both and keep an eye on where spend is going.
Margin aware bidding
Not every product deserves the same bid. We weight spend toward the lines that actually make you money rather than the ones that just sell.
4.2x
Average ROAS
Return on ad spend across the Google Search campaigns we currently manage for South African clients.
2.8M
Monthly impressions
Total reach generated each month across Google and YouTube for our client base combined.
38%
Lower cost per lead
Average reduction in cost per lead within the first 90 days of us taking over an existing account.
Our approach
Campaigns built on data, not guesswork
No vanity metrics and no mystery. Every campaign starts with research, gets optimised every week, and is reported on in plain language.
01
Free audit
We go through your current campaigns and your competitors to find the quick wins
02
Strategy
A campaign structure built around your goals and the budget you have
03
Launch
Campaigns go live with conversion tracking and tests running from day one
04
Optimise
Weekly work on bids, keywords, audiences and creative
05
Report
Monthly reports showing every rand spent and every result it earned
Every campaign includes
No hidden costs, full service
Keyword researchCompetitor analysis
Ad copywritingLanding page review
Conversion trackingA/B testing
Monthly reportsWeekly optimisation
Remarketing setupDedicated manager
How it works
Your campaign, built from scratch
We don't run templated campaigns. Every account is built around your business, your market and what you are actually trying to grow.
Work out your return
Move the sliders to see how ad spend and return on ad spend relate. Useful for sanity checking a budget before you commit to one.
R63 000
Revenue at that return
R48 000
Left after ad spend
R756 000
Revenue over 12 months
Management for this budget: From R4,500/mo
This is an illustration, not a forecast. It shows the arithmetic of a return you choose, not a result we are promising. What you actually earn depends on your margins, your market and how well your landing page converts. Revenue here is before your own costs, and the management fee is separate from ad spend.
A typical budget split
01
Free account audit
We review your existing Google Ads account, or your competitors if you are starting fresh, and show you the opportunities with the likely impact of each. No charge, and no obligation to continue.
02
Strategy and campaign build
We structure the campaigns, write the ad copy, give you recommendations for your landing pages and set up all the conversion tracking properly.
03
Launch and weekly optimisation
Campaigns go live, then we work on bids, audiences, negative keywords and ad variations every week. Changes are based on what the data shows, not hunches.
04
Monthly reporting you can read
A full report showing every rand spent, every lead it brought in, your return on ad spend and what we are doing next. Written in plain language, with nothing hidden.
Free audit, no strings
Stop burning budget on clicks that never convert
We'll audit your current Google Ads account, or set one up from scratch, and show you where the money is leaking and how to fix it. Free, with no obligation.
Free Google Ads account audit
Campaign strategy within 48 hours
No setup fees and no lock in contracts
Monthly performance reports
A dedicated campaign manager
Pause or cancel any time
Management pricing
Starter, up to R10k a month in spendFrom R2,500/mo
Growth, R10k to R50k a monthFrom R4,500/mo
Enterprise, R50k a month and upCustom quote
The management fee is separate from your ad spend. Your budget goes straight to Google and we never mark it up.
Let's launch your campaigns
Your competitors are already bidding
Every day without properly run Google and YouTube ads is enquiries going somewhere else. Let's start with a free audit and see what is actually possible.
Google Ads specialists
Full transparency
South African team
Free consultation